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In this AP News article, Ashley Smith, head of marketing at HireQuest, was featured in a story that highlights how we’re using AI to turn data and even trade show screenshots into actionable prospecting and strategy, with a strong quote reinforcing that AI is expanding, not replacing, our marketing capabilities.  

“AI has not replaced anything. It’s only expanded what we’re able to offer to our franchisees,” Smith said. “It allows us to do things that, candidly, we just weren’t able to deliver even as short as two years ago.”

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